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Administration of Commerce, MOEA

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Drive the development of chain stores and franchising

Expand to overseas markets through sound fundamentals and branding guided by internationalization and market strategies; select companies based on their size and the maturity of their internationalization, which is supported by system strengthening, business connections, and international expansion; continue to track industry trends and provide themed guidance to various industry categories and key enterprises in the commercial service industry each year based on industry output value, recent growth and policy promotion goals; provide in-depth guidance for value forming, deepening and sharing to elevate domestic chains, and create an excellent environment for the chain store industry's development.

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